Trace

The physical mark reality leaves behind: a click, a filled form, a log line, a receipt. Ask whether the thing you care about leaves any mark at all, and whether the mark you have came from that thing rather than something else.

The physical mark reality leaves behind: a click, a filled form, a log line, a receipt. Ask whether the thing you care about leaves any mark at all, and whether the mark you have came from that thing rather than something else.

Example

In the satisfaction case, the trace is a submitted survey response. Silent unhappy customers leave no mark, so their feeling never enters the chain. Two other traces exist and go unread: 40 support tickets and the cancel button.