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Intrapreneurship Path
Intrapreneurship develops entrepreneurial ventures within existing organizations, leveraging corporate resources while managing innovation risk. The path follows a pattern: (1) identifying an opportunity the organization ignores, (2) building a proof of concept using discretionary time ('bootlegging'), (3) finding an executive sponsor to shield the project from corporate antibodies, (4) securing formal resources after demonstrating traction, (5) scaling while navigating politics. Successful intrapreneurs at 3M (Post-it Notes), Google (Gmail), and Sony (PlayStation) followed this pattern. The advantage over entrepreneurship: existing resources and safety net. The disadvantage: organizational resistance and less equity upside.
When to use it
When you have an entrepreneurial idea but don't want to leave your employer, when your organization ignores an opportunity you can address, when wanting to test entrepreneurial skills in lower-risk settings, or when designing corporate innovation programs.
How it can help
For knowledge workers with entrepreneurial instincts but risk aversion: intrapreneurship lets you innovate with a safety net. Practically: (1) identify problems your organization ignores, (2) build a prototype on your own time, (3) find a senior sponsor before going public, (4) frame the venture as organizational benefit, not personal ambition, (5) track metrics obsessively to build the case. The model also helps organizations: intrapreneurship programs retain innovative talent who would otherwise leave to compete.
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