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People, books, and breakthrough ideas—connected to the mental models and moves you can use.

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Mental Model

Risk-Reward Analysis

Risk-reward analysis compares potential benefits with losses, their uncertainty, timing, and consequences

Cognitive Move

Risks

Name what could go wrong for this party if the plan underperforms, not what they pay for sure. Losses are the known price; this column holds the exposure, the bad-case scenario each person would name if you asked what worries them.

Mental Model

Rites of Passage Framework

Rites of passage, as analyzed by Arnold van Gennep (1909) and elaborated through African and Indigenous examples by Victor Turner, follow a universal three-phase structure: separation (the individual is removed from thei…

Mental Model

Ritual-Based Friendship Maintenance

Ritual-Based Friendship Maintenance proposes that the most resilient adult friendships are maintained not by spontaneous contact but by recurring rituals — scheduled, predictable interactions that create maintenance on a…

Cognitive Move

Rival

Names the single most believable other reason the same result could have shown up, the one you would actually lose to. It has to be live and beatable by real data, not a straw option you picked because it is easy to knock down.

Cognitive Move

Rival mechanisms

Write out two or more competing causal stories that would each explain the same pattern you observed. Spell out the actual chain in each one, and keep only the ones that would predict different results, since identical predictions give you nothing to test.

Cognitive Move

Rivals

List the smallest set of explanations that could honestly produce the same result, including the boring ones: chance, seasonality, a third factor, a measurement quirk, people gaming the metric. No straw men. Anyone who believes one has to recognize it as fairly stated.

Mental Model

Role Exit Theory (Ebaugh)

Helen Rose Fuchs Ebaugh's role exit theory, developed from her study of ex-nuns, identifies the process by which individuals disengage from a role that has been central to their identity

Cognitive Move

role-play against a rule

You take a part that is not yours and one rule constrains what you may say or do. A second person holds the rulebook and calls the violation out loud. The banned move should be the one you reach for without noticing, so the rule catches a habit rather than a mistake.

Mental Model

Role-Playing Model

A rehearsal technique in which participants enact specified roles to practice an interaction or examine assumptions about it

Cognitive Move

Rollback

Build the return path before you go, not after trouble starts. Name in advance what evidence means the move failed, what specific steps undo it, who decides, and by when. Unlike margin or staged steps, this reverses a commitment already made.

Cognitive Move

Rollback

Undo rather than push forward: the trigger returns the destination to a version that already worked, restoring the earlier target, scope, or shipped state. It differs from revision, where you invent something new, and from exit, where the goal dies.

Mental Model

Root Cause Analysis (Engineering Methodology)

Root cause analysis (RCA) in engineering is a structured investigation methodology that goes beyond the immediate, visible cause of a failure to identify the fundamental, systemic cause that, if addressed, would prevent…

Cognitive Move

Route

Attach a specific action to each possible result before you look, including the muddy middle. Not what you would conclude, but what you would actually do next, written so nobody can renegotiate it after the number lands.

Mental Model

Rubric Design Framework

A rubric articulates specific expectations in a matrix with performance criteria on one axis and quality levels on the other

Cognitive Move

rule

Check the standing policy that turns a signal into an action: who decides, what triggers what, which thresholds fire, and how work gets prioritized. A correct target and honest signal still produce misses if the response people are allowed to make is wrong or too slow.

Mental Model

Rule Based Models

Rule-based models specify how states or agents change under conditional update rules

Mental Model

Rule Beating

The system dynamics phenomenon where actors find ways to comply with the letter of a rule while violating its spirit—gaming metrics, exploiting loopholes, and satisfying the measure rather than the underlying goal